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Trending in 2015 | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in December
Tanya Kostiw

Tech is becoming an unignorable part of the path to purchase – whether consumers are price-comparing TVs or sifting through personalized deals in their inboxes. And so, it came as no surprise to us that when we reached out to industry pundits to weigh-in on what will be hot in shopper marketing and retail in 2015, tech was a key factor behind many of the predictions.

http://strategyonline.ca/2014/12/17/trending-in-2015/
 

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